The ability to jot down a new idea is a simple tap away, while previously recorded information-whether it’s a photo, audio, chat, or any other type of content-is readily accessible via the uncluttered note list. Evernote elegantly solves for both use cases by presenting users with a green floating action button (capture), and their note list (recall) every time they open the app. One of the greatest challenges in designing a useful note-taking product is balancing the swift capture and recall of ideas. Clarifying complexity through clear and clean UI The result combines beautiful motion and typographic detail with a cleaner, more straightforward UI, emphasizing Evernote’s central concept-the simple power of capturing and organizing ideas. When Evernote decided to align with Material Design in 2015, the update provided the perfect opportunity to polish features and provide a more streamlined user journey. Creating a powerful note-taking app without overcomplicating the experience for users is a test for even the most seasoned designer.

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